Open an Advertising and Marketing Company in Turkey

Starting a company in Turkey has many advantages, among which the fact of being one of the largest consumer markets in Europe and one of the most important producers of agricultural products in the Asian and European regions. In order to promote their goods or services, Turkish companies must appeal to the services or marketing and advertising businesses which is why this sector has grown considerably in the past few years.

Foreign investors who want to set up advertising and marketing companies in Turkey must comply with the requirements imposed under the Advertising Law which was recently amended. You can rely on our company formation agents in Turkey for information on this law.

The registration procedure for an advertising agency in Turkey

Incorporating an advertising and marketing business implies the regular registration of one of the available businesses entities with the Turkish Trade Register.

Once this step is completed, the company must define the services it will offer. These must be submitted for approval with the Advertising Board which is the main regulatory body of the advertising and marketing sector in Turkey.

Foreign entrepreneurs can rely on our company registration consultants in Turkey for the incorporation procedure of an advertising and marketing agency with the Companies Registrar.

Regulations imposed on marketing and advertising agencies in Turkey

As mentioned earlier, the Advertising Law was recently amended, and it implies for new regulations which must be respected by Turkish companies offering advertising and marketing services. These are required to:

• -          make sure the advertisements and marketing activities they undertake are not offensive;
• -          the ads must offer true information about the products or services they promote;
• -          for ads placed on buildings through billboards, special authorizations with the city hall must be obtained;
• -          companies can also offer their services through online means, such as social media channels and websites.

It should be noted that in 2018, the Advertising Board has enabled new regulations related to the advertisement of food products.

For assistance in setting up an advertising and marketing agency, please contact our Turkish company formation representatives.